Monday, March 7, 2016

Allies of an Event Planner

Every event planner needs those people that they keep on a short leash, only because they're essential to thrive in their business. An event planner is only one person, or a small group of people. As much as they might think they can do it all themselves, they really can't. Here's a list of the allies an event planner should have:

1. A Copywriter
Event planning requires a lot of content creation. From emails, to blog posts, or even social media sites, it's a lot to withstand sometimes. And what makes it worse —it all has to be done correctly and with precise punctuation and grammar. Even if you don't want to hire a copywriter, knowing one as a back-up is always useful!

2. A Lawyer
Law doesn't just come up when negotiating contracts. It comes into play when discussing insurance, liability management and zoning requirements. It isn't fun being on the dark side of the law, so being familiar with a knowledgeable lawyer is a great asset!

3. A Graphic Designer
Having a graphic designer can improve your social media presence more than you could ever imagine. You will be able to curate pictures and graphics with the greatest of ease, especially if you find yourself to be technologically challenged. Graphic designers also have connections within their field, as well. You may find yourself networking with photographers and illustrators on top of graphic designers, what a treat!

4. An Event-Tech Savvy

You don't need a serious technology engineer to fill this position. Someone who is familiar with all software and systems associated with event planners can be very useful in this field, and make your job much easier. This person could be an avid event-tech blogger, a vendor at a trade show, or a connection from a conference or industry group. Having a friend with a true understanding of the technical side of events can open you up to innovations and connections you may never have considered on your own.

5. A Travel Agent

Whether you're an event planner or an astronaut, we all know that arranging travel plans is never the easiest. Having a travel agent as an ally can open up a number of doors for you. From fluctuating with prices to giving you insight into travel destinations, they can do it all. 

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